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In consumer electronics, the calendar drives innovation. A new iPhone arrives every fall, a new Samsung Galaxy every spring, and each version stacks small gains so people can justify the upgrade. Rolex looks like it plays a similar game each...
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Changing a Rolex bracelet or strap doesn’t have to be complicated, but it can be intimidating. Most new owners hesitate for the same reason: one wrong move could leave scratches on the lugs or a stripped screw head. The truth...
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For years, the biggest obstacle to owning a Rolex was finding one. Getting past the waitlist felt like a victory. But once you finally have the watch, the hard part isn’t over. Keeping a Rolex safe — from thieves, from...
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For much of the past decade, the idea of walking into an authorized dealer and buying a Rolex sports model felt like a fantasy. But recent data from WatchCharts, paired with the constantly updated “AD Wait Time Megathread” on r/rolex,...
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Rubber straps for Rolex have gone from niche to mainstream. What began as a way to give a Submariner or GMT-Master II a summer look has become a year-round option across the Rolex lineup. Collectors swap straps to protect their...
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Tudor has never made a moonphase before, which is why the new 1926 Luna feels like such a surprising, and welcome, addition. At 39 millimeters and priced at $2,800, it’s the brand’s first foray into a complication usually reserved for...
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When Watches & Wonders Geneva opens its doors next April, Audemars Piguet will be back on the exhibitor list for the first time since 2019. The return of Le Brassus’s most famous maison is more than just another booth announcement....
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