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The Rolex Cellini Moonphase, reference 50535, was discontinued in 2023 after a six-year run. It was only the second moonphase—a watch complication that tracks the lunar cycle—Rolex had ever made, the first being the ref. 6062 and 8171 in the...
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On March 3rd, 2026, prediction market platform Kalshi and pre-owned watch marketplace Bezel launched Watch Futures—contracts letting you bet on outcomes like whether Rolex will discontinue the GMT-Master II 'Pepsi', release a new collection this year, or whether the price...
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Despite Google's AI Overview claiming "the Rolex GMT-Master II 'Pepsi' (ref. 126710BLRO) in steel has been discontinued," citing an Instagram post, the watch is live on Rolex's site at the time of publishing. It has not been discontinued outright. But...
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Here we are again, folks. The white-dial Rolex Explorer I is the boy who cried wolf of watch predictions. Enthusiasts have been calling this one for the better part of a decade. Renders circulate every spring, Rolex forums light up,...
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In 2023, Rolex opened a training center in Dallas, Texas, with a straightforward premise: the world is running out of trained watchmakers, and Rolex isn't going to wait for someone else to fix that. The Rolex Watchmaking Training Center —...
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Let’s be real: buying a new Rolex at retail can be a pain. Allocations are opaque and the pricing floor has outpaced inflation; Rolex decidedly is moving up market. But the pre-owned market—when you know what you’re looking at—is something...
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The Rolex GMT-Master II "Pepsi" — ref. 126710BLRO, red and blue ceramic bezel, one of the most recognizable watches on the planet — has quietly disappeared from many authorized dealer websites, even that of Rolex-owned Bucherer. That's interesting, and maybe...
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