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Rolex Leaks a Tricolor Le Mans Daytona
Over the past few days, a short piece of Rolex promotional footage tied to a Michael Bublé documentary quietly made the rounds online. Collectors immediately zeroed in on what was on Bublé’s wrist. It looked like a Rolex Daytona, more...
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The Best Rolexes To Wear This Holiday Season
As watch enthusiasts, we often seek out reasons to wear certain pieces in our collections, and the holiday season offers the perfect excuse. There’s no better time to put on something bold and festive. With many colorful Rolex watches to...
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A Closer Look at Rolex’s Submariner Desk Clock
Rolex now sells a Submariner desk clock: not as a one-off presentation piece, but a catalog item with a reference number. It’s listed on Rolex.com as the Submariner Date Desk Clock, reference 909010LN, with a U.S. retail price of $10,270—just...
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Rolex CEO Speaks On Retail, AI, and CPO
Rolex doesn’t often give interviews with its CEO. The brand is famously controlled in how it communicates, so I paid close attention when CEO Jean-Frédéric Dufour sat on a Dubai Watch Week panel for about 45 minutes with Wei Koh,...
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The Most Important Rolex Just Sold for $1.73 Million
Nearly a century after Mercedes Gleitze wore a gold Rolex Oyster into the freezing English Channel, the watch has entered a new chapter. Gleitze’s famous Oyster from her 1927 “Vindication Swim” sold for $1.73 million to an Asian private collector,...
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