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Rolex Submariner on Black Rubber Strap
When friends or family ask “Why are Rolexes so expensive?” I think they're expecting a simple answer. But the truth is very layered. With Rolex watches spanning several price-universes and influenced by both technical build and market dynamics, the full...
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Affordable Alternatives to Popular Rolex Models
There’s a ton of value to be found in today’s watch market. With more independents, microbrands, and genuinely well-built, value-oriented pieces than ever, finding an “alternative” to a Rolex is easier than it’s ever been. This list just scratches the...
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Has Rolex’s Release Strategy Changed for Good?
Every spring, the global watch industry converges in Geneva for Watches & Wonders—the biggest event of the year for new releases. It’s where brands unveil their latest models to the press, retailers, and, eventually, the public. For Rolex, that reveal...
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Your Rolex's Fall & Winter Dress Code
When the temperature drops, switching your Rolex to a leather strap makes a lot of sense. It feels softer against the skin than metal, slips under a cuff more easily, and looks right next to wool, denim, or a worn...
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Why This Rolex Just Sold for $6 Million
A yellow-gold Rolex reference 6062 with a black dial and diamond hour markers sold for €5,330,000 (about $6.2 million USD) at Monaco Legend Group’s Exclusive Timepieces auction in Monte Carlo on October 18–19, 2025. The figure includes buyer’s premium, according...
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